Luxury Aviation Title to Launch

May 25th, 2010 | Category: Business

* OMG launches luxury jet magazine
* Begins in July
* Bi-monthly regional magazine

Singapore – Publishers Oriental Media Group is expected to launch a pan-Asian ultra-luxury print magazine called JetGala, which will begin its first issue in July this year.

Advertisers targeted are watch & jewellery brands and private banks & wealth management organisations. Rainer Sigel tells Marketing there is “no audit planned for now. JetGala is a niche title and it’s circulation is a quality exercise, not a quantity game.”

Jetgala is a bi-monthly, regional magazine reaching out to and covering executive and private jet aviation throughout the entire Indo-Pacific region. Editorial content will be on the world of executive jets, as well as on luxury lifestyle.

The magazine is published in English and distributed in 18 countries around the greater Asia-Pacific region and the Middle East. The title is circulated via established luxury media distribution channels, selected prime newsstands, as well as via the private and executive jet industry, i.e. private jet terminals, charter, lease and ground handling.

The group currently owns other luxury publications, such as Deluxe Property, Thoi Gian and Gourmet Vietnam.

Oriental Media Group is owned by the former owners and publishers of Solitaire.

Original article from Marketing-interactive.com, click here.