US/India, Wednesday, February 03, 2010 – As soon as consumers lay
their hands on Apple’s game-changing “iPad”, they are going to be
hungry for content. And, the news industry is itching to fulfill this
hunger while it waits for its own “iPod” moment that changed the music
industry forever.

Pressmart, a leading print-to-online content publishing service, today
announced its support for the Apple iPad. Publishers from over 50
countries use Pressmart service to deliver content to their
subscribers in Same-as-Print Online Editions, Web2.0 Interactive
Community-Ready Websites, Custom-Branded Mobile Apps and eReaders.
Pressmart already supports all major eReader devices like Kindle,
Sony, Nook and Cool-er.

Publishers will now be able to use Pressmart’s Software-as-a-Service
platform to convert and distribute their print publications in an iPad
ready format and Custom Branded Apps. It opens up Publishers to the
massive content appetite that iPad will offer.

“With the iPad’s larger screen, the mobile consumption of news and
general content through websites and Apps is expected to surge
heavily. iPad is made primarily for content consumption and Publishers
do not want to loose out on this opportunity. Publishers who do not
have a rich, community-driven website or a Mobile App can now use
Pressmart to create one, and as a hosted, on demand offering.” Said
Sanjiv Gupta, Founder and CEO of Pressmart.

About Pressmart:
Pressmart is a digital conversion and delivery partner of print
publishers including newspapers, magazines, catalogs and books. It has
a global customer footprint in 49 countries with 700 publishing titles
in 24 languages delivered to 1.5+ million subscribers worldwide.
Topline Publishers like Philadelphia Inquirer, San Diego Union
Tribune, Orlando Sentinel, Trinity Mirror UK, WallStreet Journal Asia
are some of its customers. Pressmart’s Channel Partners include Cadmus
- a Cenveo group company (Printer, US), Curtis – a Hachette /
Lagardère group company (Distributor, US), Higgs – a DHL group company
(Distributor, UK), Geon (Publisher / Printer, Australia). It is VC
invested by DFJ and NEA-Indo US. Its operations are based in India
with Sales and Partner relation presence in US and UK. It has an
experienced management team backed by a strong Engineering expertise.
More information at www.pressmart.com.